Paige Spiranac Callaway Commercial | Page 5

Callaway have some of the best marketing on the go at the minute. They are all over social media. And as we can see here all over the forums.

Why is this?

Instead of spending all their budget they have selected golfers who are out trying to make the big time, they have staff running their snapchat, every day people using their products.

Paige and the Bryan Bros (albeit Wes has just made the web.com tour) aren't pro's, they are big names in golf amongst the online community- especially state side. No different than the me and my golf boys in their adidas gear. They have a far bigger reach than most pros, and are a fraction of the price.

What is wrong with using them? Paige isn't a random model, she is actually a very good golfer. If you follow her social media you will see that.

If she, or the Bryan pros make the PGA or LPGA Callaway will be quids in. Look at what Speith has done for Under Armour.

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